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Real PR Story: Seasoned Author Impressed By Annie’s Book Promotion On Big City Radio Talk Shows!
In this podcast, Annie’s client shares another real story of their book promotion and publicity success to give listeners an inside look into what it’s like to work with Annie Jennings PR. Cristina Guarneri PhD, author of Twitterocracy, specializes in public policy, ethics and leadership.
Through Annie Jennings PR, Cristina was able to share her timely and socially relevant message across the country including top radio talk show stations in LA, Philadelphia, Washington DC and other major markets. She can now leverage big media brands such as CBS Radio, NPR, iHeart Media and more. Â Here is what we asked Cristina in this real story of success podcast:
Did your PR and publicity experience exceed your expectations? Did you get more than you thought you would?
I received a lot more than I thought I would. I thought that I would get maybe a few interviews, but I never imagined that I would get fifteen or more interviews through my campaign.
Do you have a stronger media bio pertaining to publicity accomplishments and lots more media to talk about on your social media?
Cristina says:  Since working with Annie Jennings PR, my ability to position myself on Twitter, Facebook, and other social media sites has grown tremendously where I am getting more followers and the ability to network with other professionals in the field. I am in a position where my book can be found instantly on search engines. I believe that came from the number of interviews that I was able to receive through my campaign. My resume has become much greater, and I am now working towards the next step, which is to conduct seminars.
After your radio talk show publicity campaign are you more confident? Socially relevant?
I believe that the training that I received through Annie Jennings helped me be confident and since completing my radio campaign, my credibility in the field of government and politics has put me in a great position to achieve my goals. I have learned much more about the importance of the media and how I can brand myself as a professional.
Do you feel like you made a difference in the world; that you got your chance to contribute in a meaningful way?
I believe that I have made a difference in bringing about awareness. My goal was to educate and to challenge those listening to view social media and democracy in new ways, and I think that was achieved to a much greater extent than what I had anticipated.
Did you love the unlimited media training that Annie offers each radio talk show client?Â
I loved the media training. It’s great to work with professionals who truly understand the importance of media. It also helps when you’re being trained by those that are the top in the field. Both Stacy and Jason have made my experiences with Annie Jennings PR invaluable.
What was it like working with one of the best radio talk show bookers in the country, Annie’s team?
Fantastic, working with Stacy and Jason has been the best experience that I have ever had with publicity. They are knowledgeable about publicity and prepared me with guidance that I needed to be successful in my campaign. More importantly, I was treated like family. In the thirteen years that I have been writing and working with publicists to promote my platform, I had never anyone as exceptionally talented as Stacy and Jason.
Why did you choose Annie Jennings PR? Did you think she was special in any way?
It was her ability to make you feel welcome, along with her vast knowledge about publicity. Annie understands what is needed to succeed. I always felt like I had the support that I needed during my campaign. Annie, Stacy, and Jason brought me to success. I couldn’t have reached my goals without them.
What would you say to someone thinking of working with Annie for publicity and/or book promotion?
Don’t even think twice. DO IT. It’s worth the time and money investment. They put so much of their time and their effort into me. Working with Annie is a partnership and it really will be a benefit to your overall career. I could not have done it without them.