What Characteristics Did Our Average Joe
Success Stories Have In Common?

What Did Our STRIKE IT RICH Average Joe's
Book Authors & Experts Have It Common?

Average Joe Authors, Speakers & Experts
Turn Publicity Into Mega New Clients & Big Money For Themselves

What commonalities did they share?
What was common theme in their mindset?
Did they promote themselves during the interview?
What role did their book play in their marketing and branding strategy?

Real Client Success Story Traits

1. Ready To Invest: All of the Average Joe's in Annie STRIKE IT RICH SERIES were ready to invest in themselves. They believed they were their best investment. All were book authors and also experts in their area of expertise.

2. Committed: They were committed to their outcomes. They wanted success and willing to go for it with gusto.

3. Wanted To Showcase Themselves: They stood ready to showcase their talent and knowledge both in their book and in their interviews to create certainty. Clients love to feel certainty in their choices, that they are making the perfect choice. When you let them sample your knowledge, they feel great about hiring you. It is not about how much you cost, but what can you deliver with certainty.

4. Content Driven: All of the Average Joe's were content driven. That is, they understand it is content that is KING not promotion. Book promotion was not their primary goal. Their goal was to share their message and do an outstanding job on the interviews so everyone's lives could be better. They had a bigger vision than just "how many books can I sell"? They were unconcerned with book sales (one Average Joe sold over 25,000 books without even trying).

5. Took Responsibility For Their Success: They held themselves responsible for their own success. They used media placements to drive their marketing and not to take the place of marketing and outreach. They did not blame others for anything and very driven and accountable to themselves.

6. Terrific Attitudes: All had great attitudes - willing to buy in to a proven strategy. They were not fighting it the whole way, they were optimistic and therefore EVERYONE in the process over-delivered, the host - the audience. Everything they touched seemed to turn to gold and it all started with the optimistic, belief in our Annie Jennings PR strategy and the trust factor. They understand Annie Jennings PR is a professional and we know what we are doing. They believed our mission statement that we are in this for your success - and that we hold ourselves to higher standard. Our mission statement is "for the betterment of all and they understood that we mean it. They understood that we have developed biz models that deliver outcomes that you, our clients, can use for your own mega success.

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LINKS OF INTEREST ON THE ANNIE JENNINGS PR:

MAJOR MEDIA BOOKINGS: Ask for your free consultation with no obligation. Find out how you can get outstanding business promotion by getting booked on major media positioning your business as a thought leader and influencer. Want to new clients? High quality Media is the key!

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7. Knew In Their Gut: In hiring us, they all went with their instincts and their gut feelings that they were making the ideal choice for themselves. They knew they had to have us!

8. High Energy - They Were Ready For Success: They all had high energy and were at a stage in their careers where their success mattered a great deal to them. They had visions and goals for themselves.

9. It Was About Them & Their Message: They understood that their books was a showcase of their knowledge and they were unconcerned with book sales. They used to book as a tool in their overall positioning and marketing.

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