What The Media Likes You To Do!
Here are some of the things you can to position yourself as media savvy:
1. If you say you are emailing your info, online media kit, bio etc. send it right away.
2. The media appreciates responsible follow up and not annoying follow up.
Too much follow up is annoying. At some point, if it will happen, it will happen and you have to just let it go!
3. Including your contact info even if you think your producer already has the information. They like to have the info handy.
4. Segment style press releases are better because they answer the question “what is the
segment?”
5. Authors and experts who look like their picture. It is best to show how you really
look! No worries - the media just wants to see who they are booking and a nice, professional
quality photo works well. You do not have to be a mega beauty to quality.
Everyone is welcome as long as you fit the profile of the show!
6. Record your own copy of the show or buy one from a media video recording company.
Tracking down copies is a burden for the producer. Remember to bring your own VHS tape
to a live segment and you might ask the producer to pop the tape in for you! Be nice and if the answer is no, then don’t worry, you have set it up in advance for several people to copy it
for you! Plus, you can buy a copy so just let it go and give a great performance!
7. Media training is a must. The media love, yes loves, high energy, intelligent
commentary, engaging, informative, entertaining guests! Media training can give you that
skill set.
Thanks, Annie 908.281.6201
Thousands Of Experts Booked With The Media
Work With The PR Firm That’s “All Heart!”
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